Video Creation

of marketers named Webinars as their 2020 success story. Up from 46% in 2019.

Source: Wyzowl 2019 and 2020 survey

of video marketers say video has helped increase user understanding of their product or service.

Source: Wyzowl 2020 survey

of video marketers say video has directly helped increase sales.

Source: Wyzowl 2020 survey

of video marketers say video has reduced the number of support calls they’ve received.

Source: Wyzowl 2020 survey

of video marketers say the pandemic made them more likely to use video.

Source: Wyzowl 2020 survey

of people would rather learn about a new product or service by watching a short video.

Source: Hubspot 2019 survey

Video is the #1 form of media used in content strategy, overtaking blogs and infographics.

Source: Hubspot Research, Global Survey, Dec. 2019

of webinar marketers say they’ve been a success — an increase of 10% from 2019 — making it the most effective video marketing channel of all those listed.

Source: Wyzowl 2020 study