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Location
6619 N. Scottsdale Rd.
Suite D
Scottsdale, AZ 85250
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Contact Number
480-382 3009
Email Address
info@digividbio.comAddress
6619 N. Scottsdale Rd.
Suite D
Scottsdale, AZ 85250
Patient Marketing
Digital Marketing & Advertising to Reach Patients based on specific conditions
Reaching patients while staying HIPAA compliant can be complex — but you don’t have to do it alone. Now you have a partner who understands how to safely and effectively navigate patient targeting.
By combining multiple data sources — including tokenized claims data (100% HIPAA compliant), self-reported patient insights, and contextual engagement data from online behavior — we enable precise targeting by condition. This multi-layered approach ensures you're connecting with the right patient audience, at the right time, in a fully compliant and meaningful way.
How Our Patient Targeting Works
A multi-layered audience building model ensures maximum precision and full HIPAA compliance.
Our approach combines three key components:
Decreasing Access to Physicians
- Claims data
- All PII is stripped away and tokenized, making this data 100% HIPAA compliant
Limited Time and Stricter Policies
- 1:1 Self-reported data via content network double opt-in
- Meticulously maintained patient network with opt-ins, unbranded sites, surveys, and more
Marketing Teams Take the Lead
- Build audience made up of patients based on the content they read online. Also target them based on specific URL visitation (WebMD, Healthline, etc.)
Why You Can Trust This Type of Patient
Outreach vs. Social Media Targeting
Built for Healthcare. Backed by HIPAA.
Social media relies on broad interest categories or behaviors that may or may not reflect a person’s true condition. In contrast:
All patient data is de-identified, tokenized, and handled in a way that is 100% HIPAA-compliant
No sensitive data is ever exposed or sold
Every outreach begins with intent + consent, not inference or lookalikes.
Precise Targeting by Verified Medical Criteria
Social media relies on broad interest categories or behaviors that may or may not reflect a person’s true condition. In contrast:
This approach uses verified claims data, self-reported opt-in responses, and health-related site behavior
Patients are identified based on actual diagnosis codes (e.g., ICD-10) or specific survey participation
You’re reaching people with relevance, not assumptionsLet’s Build Your Patient Strategy
Tell us which patient condition you’d like to reach, and we’ll research the audience
size and create a tailored marketing plan — no commitment required.
Managed Services
If you're new to using data for better patient digital marketing outcomes — don’t worry. We offer full support throughout each campaign, so you’ll gain clear insights into performance and always know your next steps for success.
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