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Patient Acquisition: Provider Profile Video Production Secrets

Patient Acquisition: Provider Profile Video Production Secrets

by Sean Bollinger | May 18, 2022 | Biotechnology

Example A: Provider Profile (2017) Creator: Unknown Example B: Provider Profile (2019) Creator: DigiVidBio   Many people underestimate how much work goes into a great interview video and expect it to be as simple as putting someone against a white background and...
How to Improve HCP Education & HCP Marketing Using Video

How to Improve HCP Education & HCP Marketing Using Video

by Sean Bollinger | Jun 21, 2018 | Marketing

Is anyone busier than doctors these days? We bet if you ask anybody in Marketing Communications or Sales Management; their answer would be an enthusiastic, “No!” In addition to a doctor’s primary passion of caring for patients, he or she must also supervise staff,...
[Case Study] Verily Life Sciences Launches with Explainer Video

[Case Study] Verily Life Sciences Launches with Explainer Video

by Sean Bollinger | Dec 17, 2015 | Biotechnology, Video Ideas

I love to share examples of great work in video production and marketing. I found a great example today. It was created and executed by our friends at Google, by their life sciences team within Google[x] which just became an independant company, Verily.   The bar has...

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